Brigade Enterprises Buys Rs 441.7-Cr Land in Chennai for Major Housing Project

Brigade Enterprises, the Bengaluru-headquartered real estate giant, has made a strategic investment of INR 441.7 crore to acquire 5.41 acres of prime land in Velachery, Chennai. This move marks a significant expansion of Brigade's residential footprint in the city, further cementing Chennai’s status as the company's second-largest market after Bengaluru. The new development aims to cater to the rising demand for premium housing in one of Chennai’s most connected and sought-after localities.

High Development Potential with Strong ROI

The newly acquired land parcel boasts a Gross Development Value (GDV) of INR 1,600 crore, with the potential to develop 0.8 million sq. ft. of residential space. This reflects a high-value opportunity for Brigade Enterprises as it continues to build on its reputation for delivering high-quality residential and mixed-use projects in urban growth corridors. The project will be designed to appeal to both professionals and families seeking modern, well-connected living environments.

Strategic Location with Excellent Connectivity

According to Managing Director Pavitra Shankar, “Chennai has grown into our second-largest market after consistent and strategic investment in business development. This acquisition reinforces our commitment to expanding our footprint in the city with a focus on marquee land parcels in excellent locations.” The Velachery site enjoys seamless access to the IT corridor along Old Mahabalipuram Road (OMR) and the Central Business District (CBD) of Chennai, making it an ideal residential destination for IT professionals and urban dwellers.

Deal Facilitated by Knight Frank India

The land transaction was facilitated by Knight Frank India, a leading real estate consultancy firm. This collaboration underscores the strategic importance of the land and reflects the confidence of major stakeholders in Chennai's real estate potential. Knight Frank’s involvement ensured that the deal aligned with Brigade’s long-term growth objectives and market positioning in South India.

Brigade’s Growing Footprint in Chennai

Brigade Enterprises has been aggressively expanding in Chennai, with landmark developments such as Brigade World Trade Centre and Tech Boulevard, Brigade Altius in Sholinganallur, Brigade Xanadu township in Mogappair, and the mixed-use Brigade Icon on Mount Road. The company’s growing portfolio highlights its multi-format investment approach, blending residential, commercial, and mixed-use projects to serve Chennai’s diverse market needs.

Strengthening Chennai’s Real Estate Momentum

This latest investment by Brigade is expected to generate local employment, boost ancillary industries, and contribute to Chennai’s urban transformation. With Chennai witnessing a surge in demand for high-end housing, Brigade’s entry into Velachery is poised to set new benchmarks in terms of design, connectivity, and value creation for homebuyers.

Key Highlights of the Brigade Enterprises Chennai Deal:

• INR 441.7 crore investment for 5.41 acres of land in Velachery, Chennai.

• Development potential of 0.8 million sq. ft. with a GDV of INR 1,600 crore.

• Velachery project offers excellent connectivity to OMR and CBD.

• Deal facilitated by Knight Frank India.

• Brigade’s Chennai portfolio includes WTC, Tech Boulevard, Xanadu, Altius, and Icon.

• Reinforces Chennai as Brigade’s second-largest market after Bengaluru.

• Project to boost local real estate momentum and create job opportunities.

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